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Notes · Financial modeling insights

Finance guides grounded in model logic.

Short explanations of the drivers, calculations and decisions behind cash flow forecasts, SaaS metrics, valuation and funding models.

Detailed financial modeling guides

From assumptions to decisions.

Worked examples, calculations and practical controls that founders and finance teams can apply before commissioning a model.

Service areas

Explore the underlying model disciplines.

SaaS economics

CAC, LTV and payback need consistent definitions.

Revenue growth can disguise poor acquisition economics. See how subscription assumptions connect to customer unit economics and runway.

Explore unit economics →
Valuation

The terminal value is not the whole story.

Discount rates, terminal assumptions and operating performance must reconcile in a transparent discounted cash flow valuation.

Explore valuation →
Liquidity

A 13-week cash forecast is a working tool.

Weekly receipts and payments matter when management needs to know where short-term liquidity comes from.

Explore cash flow →
Fundraising

An investor model is more than projected revenue.

Operating milestones, hiring commitments, capital requirements and cash runway need a consistent set of assumptions.

Explore startup models →
Verification

Check the math before sharing the workbook.

Independent reperformance and documented exceptions can reveal weaknesses that formatting and a polished dashboard conceal.

Explore technical review →
Real estate

Construction, debt and distributions belong together.

A project feasibility model needs to link development phasing to financing cash flows and investor returns.

Explore real estate models →

Let’s put the numbers under scrutiny.

Tell me the model, the decision, the source information and the deadline. We will define a scope that fits the evidence.

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